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At that time, many evening news agencies conducted "pulse polls" for $.50 per call charges and displayed results on television.
One early use was by Saturday Night Live producers for the sketch "Larry the Lobster", featuring Eddie Murphy. AT&T and the producers of SNL split the profits of nearly 0,000.
Adult entertainment 900 numbers have been largely absent from AT&T and MCI since 1991.In 1992, the Supreme Court allowed a law passed by Congress that created a block on all 900 numbers that provided adult content, except for those consumers who requested access to a specific number in writing.The law killed the adult 900 number business, which moved over to 800 numbers, where billing had to be done by credit card.Numbers with the 900 area code were those which were expected to have a huge number of potential callers, and the 900 area code was screened at the local level to allow only a certain number of the callers in each area to access the nationwide long distance network for reaching the destination number.Also, the early incarnation of 900 was not billed at premium-rate charges, but rather at regular long distance charges based on the time of day and day of week that the call was placed.